Category Archives: Digital Print

Reducing the budgetary and environmental burden of print

Posted on April 24, 2012 by Joe Goski

A recent post on ZDNet caught my eye with the question “Better to Print In-House or Outsource?” The main point of the brief article was uncontroversial: The lesson learned is that accurate forecasting of print needs, whether using in-house or … Continue reading →

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Don’t miss the Christmas card marketing opportunity

Posted on August 18, 2011 by Joe Goski

Thinking Christmas cards in August? I am. Recently, while visiting a customer’s office, I saw one of the cards we sent last year. It was another reminder that these seasonal messages should be a don’t-miss part of every B2B markter’s schedule.

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